Job CRM Manager. Remote, Sydney

An opportunity to join one of the most advanced CRM teams in the Retail industry and be part of one of the biggest Luxury brands in the world, to drive the Lifecycle Marketing strategy for both local and global audiences.
The Role:
A highly strategic role, developing & driving the overarching Lifecycle Marketing roadmap across all channels, and for both local and international customer databases, for this Luxury-leader. Working across the end to end management of Email, SMS and direct outreach campaigns, in a highly cross-functional capacity, working alongside super high-performing, advanced teams within Marketing, Clientelling, Retail, Digital & eCommerce, to deliver a best-in-class customer experience.


Essential Skills & Responsibilities:

• A solid background within CRM & Lifecycle Marketing roles, driving strategic change
• Demonstrated experience with managing Customer Data platforms, with exposure to multiple CRM systems, such as Salesforce, Klaviyo, Emarsys, Yotpo or similar
• Extensive knowledge of customer journey mapping & behaviour-triggered communications strategies
• Solid experience with developing personalisation and automation strategies, strong segmentation experience & a highly analytical approach
• Experience in people management would be highly advantageous
• A background in Luxury, Retail or Fashion would be very highly regarded, but not essential

• The opportunity to join one of the world's leading Luxury Retailers, with a hugely loyal, global following
• WFH flexibility, as well as a centrally located, state-of-the-art, beautiful office space
• Working within one of the most advanced Digital, CRM & Marketing teams within the industry, with stellar mentorship
• Enormous opportunity to progress your career, in a business that is at the forefront of innovation, both locally and globally
• Unique opportunity to work across both local & global strategies, within a brand that trades worldwide
• Generous product discounts & allowances on beautiful, timeless product, offering up to $130,000 base + Superannuation, plus celebratory parties and in-office wellness days
• People-first culture, that's built on agility, forward-thinking and innovation