Job Head of Performance Marketing - AU, Sydney

19th May, 2026

Job Title: Head of Performance Marketing
Location: Relocation to Hong Kong

We are looking for a commercially driven Head of Performance Marketing to lead global paid acquisition strategy across multiple digital channels. This is a senior, hands-on leadership role suited to someone with deep expertise in performance marketing, creative strategy, AI-driven workflows, and large-scale customer acquisition. This opportunity is based in Hong Kong and offers relocation for the right candidate.

Responsibilities

• Lead and optimise global paid media activity across Meta, Google, TikTok, YouTube, affiliate, and emerging channels
• Drive profitable customer acquisition through data-led campaign strategy and creative testing
• Manage and mentor a high-performing creative and performance marketing team
• Implement AI-powered workflows across campaign management, reporting, creative production, and optimisation
• Oversee attribution, reporting, media mix modelling, and performance analytics
• Collaborate with eCommerce, CRM, brand, and finance teams to align growth strategies and commercial outcomes
• Manage agency and external partner relationships across global markets

Qualifications

• Extensive experience leading large-scale performance marketing campaigns across global markets
• Deep hands-on expertise across Meta Ads, Google Ads, TikTok, and paid acquisition strategy
• Proven ability to scale campaigns profitably within DTC, consumer, lifestyle, or high-growth brands
• Strong understanding of AI tools and AI-native marketing workflows
• Experience leading creative teams and performance-focused content strategies
• Strong commercial, analytical, and communication skills
• Willingness to relocate to Hong Kong highly regarded

Benefits

• Opportunity to join a rapidly scaling global consumer brand
• High-growth, fast-paced, and innovative working environment
• Strong career progression and leadership opportunities
• Exposure to global campaigns, premium creative assets, and advanced AI-driven marketing systems

If this sounds like the right opportunity for you, we’d love to hear from you.